Jean Cassegrain began his brand as a smoking accessories company in 1948. The Parisian company introduced the luxury leather-covered pipe to the world for the first time, and soon began creating other small leather goods. These pipes, wallets and more were incredibly popular, leading Jean Cassegrain to look to widen the distribution of his product, naming the company ‘Jean Cassegrain et Compagnie‘. It was soon realised that the Cassegrain name was already in use by his distant relatives who sold fine paper, and so the name Longchamp was established, named after the Parisian Longchamp Racecourse.
The company was already distributing worldwide throughout the 1950’s, and in 1971, Longchamp launched its first women’s handbag. Incorporating nylon into collections propelled the brand to further success, introducing incredibly lightweight luggage collections which stood in stark contrast to the bulky and heavy suitcases of the time. The combination of nylon and leather would later lead to the creation of the Le Pliage bag in 1993, which remains iconic to the house to this day. Foldable yet stylish, the Le Pliage bag was practical and elegant, and has been adored since its beginnings. Re-imagined in many colours, shapes and sizes, this collection is Longchamp’s most popular and enduring by far.
Longchamp is still managed and privately owned by the Cassegrain family. Sophie Delafontaine, granddaughter of Jean Cassegrain, is current Creative Director of the brand.
Known for their bags and leather goods for men and women, Longchamp also offers women’s ready-to-wear. Across all collections is a chic and understated aesthetic. The brand’s reputation for fine quality makes Longchamp a go-to brand for everyday luxury. Parisian elegance is seen from totes to top-handle bags to Le Pliage styles. Canvas, leather and nylon meet muted palettes and considered pops of colour, creating timeless bags which will never go out of style. Sleek styles for men, such as travel bags, backpacks and crossbody designs are simple and stylish, designed to be worn for years. Ready-to-wear follows the same chic and luxurious aesthetic, featuring effortless pleated blouses, chunky knitwear and sharply tailored trousers. From bags to wallets to sunglasses, Longchamp offers refined and classic style to last a lifetime.
Longchamp has stores all around the world, from London to Paris to Tokyo. Their collections can also be found online, via the brand’s website and through Selfridges.