Launched in 2001 by Phoebe Philo, See By Chloé is the sister label of the iconic fashion house, Chloé. Since its beginnings, See By Chloé has offered easy-to-wear collections for an effortlessly chic aesthetic. With a youthful, carefree customer in mind, See By Chloé is owned by the Richemont group, with Emily Harris as Creative Director.
Fun and romantic, See By Chloé embodies a free-spirited style, fusing classic femininity with modern sensibilities. Soft, delicate elements are paired perfectly with clean lines and contemporary outlooks to produce pieces which represent the Parisian-cool nature of Chloé, with an added playful edge. Staying true to the wider Chloé label with its bohemian accents and nonchalant style, See By Chloé offers beautiful and wearable pieces with a distinctive retro feel. Ditsy floral blouses meet easy cotton day dresses and vintage style jeans for a laid-back yet considered look. Designs from printed t-shirts to floaty shirts are perfectly paired with chunky combat boots or elegant mule sandals. Along the same vein, any outfit is finished beautifully with a See By Chloé bag- in soft leathers, sumptuous suedes and rich neutral palettes, these bags are timeless and luxurious. Sleek, elegant shapes are accented by chunky gold hardware for a distinctive Chloé appeal. For everyday outfits with a feminine and unique aesthetic, See By Chloé is an exceptional choice.
Collections from See By Chloé can be found online through the Chloé website, as well as through stockists such as Net-a-Porter, Selfridges and My Theresa.