Tommy Hilfiger is an American high-end fashion label encompassing ready-to-wear, accessories and fragrance for men, women and children. The label began when founder Tommy Hilfiger was approached by Mohan Murjani, a businessman who provided the necessary backing for the brand to emerge. With this, in 1985, Tommy Hilfiger was established, producing casual, preppy designs- traits of which are consistent throughout the label to this day. Collections were successful from the start, and the 1990’s saw further growth as Tommy Hilfiger gained increasing popularity amongst streetwear enthusiasts. R&B sensation Aaliyah worked with Tommy Hilfiger during this time, earning the label added success and notoriety.
The now-iconic label has been owned by PVH since 2010, and Tommy Hilfiger himself remains the principal designer of the brand. Staying true to its heritage, Tommy Hilfiger continues the preppy aesthetic which it has always been known for, throughout t-shirts, shirts and shorts, met with bold colourways and a youthful energy. Their casual designs are often given a sporty edge, accented with ‘90’s-inspired elements. The instantly recognisable red, white and blue logo features across classic oxford shirts, vibrant hoodies and vintage-cut denim. While tracksuits, sneakers and t-shirt dresses have become signature to the brand, Tommy Hilfiger also offers smart polo shirts, sleek suiting and printed wrap dresses with a modern, polished aesthetic. Across striped blazers, boldly logoed sweatshirts and stylish mini bags, Tommy Hilfiger embodies an effortlessly American-cool aesthetic which has proved timeless for decades.
Tommy Hilfiger stores are located in cities across the world, and their collection can also be found online through the brand’s own site, as well as through Selfridges, Flannels and House of Fraser.